Feeling
An Austria-based online B2C store for beauty products
5 Seconds
Website speed
50% YoY
Increase in website visits
41% YoY
Increase in revenue
Case Overview
At feeling you will find pure natural essential oils, native plant oils and aroma care products to support skin care and mental well-being.
Our strengths and our success are based on first-class quality of selected natural products, individual advice and customer-oriented action.
Industry
Cosmetics & Personal Care
Location
Austria
Platform
Shopify
Website
The challenge
Feeling is facing problems with its website’s look, an old version of Magento, not-so-good shopping experiences, and low visibility on search engines. These issues make it hard for customers to find and enjoy shopping there. Fixing these problems is important for making the website better and attracting more shoppers.
Our Solutions
- Migrating the website from Magento 2 to Shopify
- New UI & UX design implementation to revamp the entire website’s look and feel for a better user experience.
- Introducing a one-page checkout process.
- Landing page optimization
- Content optimization for website
- SEO best practices implementation to enhance search engine rankings and increase organic traffic.
The Results
- Enhanced Website Performance & speed
- Engaging and intuitive user experience
- Increased visibility in SERP (from 1.9k to 5.4k keywords)
- Increased organic traffic by 64%
- Reduced cart abandonment rates and increased conversion rates
5 Seconds
Website speed
40% YoY
Increase in website visits
41 YoY
Increase in revenue
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