Just Slate
An UK-based online B2C store for great gift ideas for all occasions
5 Seconds
Website speed
50% YoY
Increase in website visits
41% YoY
Increase in revenue
Case Overview
Just Slate is an established, independent family business that runs an online shopping portal for a wide selection of high-quality products designed and manufactured in Scotland. Today, Just Slate offers a wide range of great gift ideas that make unique presents for all occasions, including Engagement, wedding or anniversary gifts, Gifts for the new home or visiting, Gifts for foodies, Glassware, Tableware and many more. We believe our slate products are still the best; handcrafted in Scotland from the finest slate, foam backed to protect your surfaces, and finished with a food safe coating.
Industry
eCommerce
Location
UK
Platform
Magento
Website
https://justslate.co.uk/
The challenge
Just Slate is facing problems with its website’s look, an old version of Magento, not-so-good shopping experiences, and low visibility on search engines. These issues make it hard for customers to find and enjoy shopping there. Fixing these problems is important for making the website better and attracting more shoppers.
Our Solutions
- Migrating the website from Magento 1 to Magento 2
- New UI & UX design implementation to revamp the entire website’s look and feel for a better user experience.
- Introducing a one-page checkout process.
- Landing page optimization
- Content optimization for website
- SEO best practices implementation to enhance search engine rankings and increase organic traffic.
The Results
- Enhanced Website Performance & speed
- Engaging and intuitive user experience
- Increased visibility in SERP (from 1.9k to 5.4k keywords)
- Increased organic traffic by 64%
- Reduced cart abandonment rates and increased conversion rates
5 Seconds
Website speed
40% YoY
Increase in website visits
41 YoY
Increase in revenue
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