D2C Conversion Funnel Leaks: Where Revenue Quietly Dies
You paid for the click. You earned the visit. The customer even added a product to the cart. And then… nothing. No sale. No explanation. Just a quiet exit. Across the industry, this isn’t rare. The average ecommerce conversion rate hovers around 2% to 3%, while nearly 70% of carts are abandoned (Baymard Institute). That […]
