The Micro
An USA-based online e-commerce marketplace for government micro-purchases
5 Seconds
Website speed
50% YoY
Increase in website visits
50% YoY
Increase in revenue
Case Overview
Micro is well designed California-based multivendor marketplace website.MICRO is a global e-commerce marketplace for fully compliant, fast, and paperless government micro-purchases, where government agencies can buy, contract, or rent products and services from verified businesses.
We have designed This Website from scratch which is 100% mobile friendly and fully Functional.
The challenge
The Micro is facing problems with its website’s look, an old version of Magento, not-so-good shopping experiences, and low visibility on search engines. These issues make it hard for customers to find and enjoy shopping there. Fixing these problems is important for making the website better and attracting more shoppers.
Our Solutions
- Migrating the website from Magento 1 to Magento 2
- New UI & UX design implementation to revamp the entire website’s look and feel for a better user experience.
- Introducing a one-page checkout process.
- Landing page optimization
- Content optimization for website
- SEO best practices implementation to enhance search engine rankings and increase organic traffic.
The Results
- Enhanced Website Performance & speed
- Engaging and intuitive user experience
- Increased visibility in SERP (from 1.9k to 5.4k keywords)
- Increased organic traffic by 64%
- Reduced cart abandonment rates and increased conversion rates
5 Seconds
Website speed
50% YoY
Increase in website visits
50% YoY
Increase in revenue
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