MTC Motorsport
This high-performance Magento website for MTC Motorsport — a leading UK-based automotive parts brand — was designed and developed by Webiators Technologies Pvt Ltd, a trusted eCommerce development agency known for speed, scalability, and user-focused design.

3x Faster
Website speed
60%+ Increase
In add-to-cart rate
2x More
Returning visitors
Case Overview
MTC Motosport is well well-designed, UK-based eCommerce website. They sell Automotive spare parts and deliver goods around the globe. MTC Motorsport, specialising in high-performance car parts and tuning accessories, needed a powerful, fast-loading, and user-friendly Shopify store to showcase and sell their extensive product catalogue online.

The Challenge
MTC Motorsport is facing problems with its website’s look, an old version of Magento, not-so-good shopping experiences, and low visibility on search engines.
With hundreds of performance parts tailored to specific car makes and models, organizing product listings to avoid compatibility confusion was a major challenge.
The client needed to display detailed product photos, diagrams, and videos — without compromising site speed or performance, particularly on mobile.
Handling new stock, updated models, and custom parts meant the CMS needed to be highly adaptable and easy to update without developer support.
Our Solutions
- Migrating the website from Magento 1 to Magento 2.
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Vehicle-Specific Filtering: Enabled search by car make, model, and engine for quick product discovery.
- Fast-Loading Media: Optimized images and videos for speed without sacrificing quality.
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Technical SEO Setup: Targeted automotive keywords with structured data and optimized URLs.
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Mobile-First Design: Improved UX and speed for mobile users.
- Bulk Product Management: Integrated tools for easy inventory updates and new part uploads.
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Optimized High-Resolution Media Delivery: Used lazy loading, WebP image formats, and CDN integration to ensure fast loading of HD product photos and videos without compromising quality or speed.

The Results
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3x Faster Page load time after optimization.
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60% Growth in mobile traffic with a responsive redesign.
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2x More returning visitors with enhanced UX.
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40% Boost In the average session duration post-launch
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Reduced cart abandonment rates and increased conversion rates.