Mobileciti
Premier retailer for mobile phones and tech products.
35%+ Increase
Conversions
50%+ Boost
Product Page Engagement
60%+ Traffic
in Google Organic
Case Overview
Mobileciti, one of Australia’s leading mobile and tech retailers, needed a faster, more scalable online store to match growing demand. Their existing Magento platform faced issues like slow performance, complex catalog management, and outdated UX, impacting user experience and backend efficiency.
This Magento 2 website is developed by Webiators Technologies Pvt Ltd, a leading eCommerce development agency, delivering a clean UI, improved speed, and better overall functionality to support Mobileciti’s expanding digital presence.

The Challenge
Mobileciti faced the challenge of managing a vast and frequently updated product catalog while ensuring a smooth, responsive shopping experience across all devices. Their legacy Magento setup required performance optimization, security enhancements, and a modern UI/UX redesign to stay competitive in Australia’s fast-paced tech retail market.
Additionally, the client needed improved backend efficiency for order management, inventory syncing, and third-party integrations, including shipping and payment gateways. They also sought SEO-friendly architecture to support their high-volume traffic and drive better conversion rates.
Our Solutions
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Tailored Magento functionalities to efficiently manage a large inventory of mobile phones and tech products.
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Designed an intuitive and responsive interface to provide a seamless shopping experience across all devices.
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Implemented advanced caching and load balancing techniques to ensure fast load times and reliable performance during high traffic periods.
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Applied SEO best practices to improve search engine rankings and attract organic traffic.
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Integrated live chat and comprehensive FAQ sections to enhance customer support and service.

The Results
- Increase in Mobile Conversions:- Achieved through a fully responsive and intuitive mobile UX redesign.
- Boost in Product Page Engagement:- Smart filters, enriched product content, and integrated reviews elevated interaction on product detail pages.
- Growth in Average Session Duration:- Improved guided navigation and cleaner layout led to deeper engagement and longer user sessions.
- Rise in Add-to-Cart Rate:- Conversion-centric layout and a simplified checkout process significantly motivated user action and reduced friction.
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