Dimend SCAASI Jeweler
Expert in Crafting Perfect diamond jewelry. The Dimend SCAASI jewelry website was developed by Webiators Technologies on WordPress, focusing on elegant design, user experience, and SEO performance.
3X Faster
Page Load Speed
2.5X More
Checkout Completions
35%+ Increase
In Average Order Value
Case Overview
Dimend SCAASI Jeweler, founded by Isaac Gottesman, specializes in crafting exquisite diamond engagement rings, wedding bands, earrings, necklaces, and more, located in downtown Chicago.
The client, Dimend SCAASI, needed a high-end, feature-rich WordPress website to showcase their luxury jewelry collection and offer a seamless custom ring-building experience.
The Challenge
the key challenges involved optimizing the WooCommerce platform to create a seamless and luxurious shopping experience, effectively showcasing the craftsmanship and quality of diamond jewelry, and maintaining a strong online presence while preserving the essence of a local jewelry boutique.
Despite a mobile-first audience, the layout and user journey were inconsistent on smaller screens. CTA buttons and navigation were not easily accessible.
The checkout experience had multiple steps and slow load times, leading to high cart abandonment. SSL setup and security audits were needed for handling customer data.
Using multiple overlapping plugins caused site errors, form failures, and slowed backend management.
Our Solutions
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Enhanced WooCommerce platform for improved performance and user experience.
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Built a custom product configurator for seamless jewellery customization.
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Optimized website speed by compressing assets and reducing plugin bloat.
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Implemented mobile-first responsive design for better UX across devices.
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Streamlined checkout process to reduce cart abandonment and boost conversions.
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Secured the website with SSL, secure payment integration, and regular audits.
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Replaced heavy plugins with lightweight custom solutions for better performance.
The Results
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3X Faster Page Load Speed after performance optimization.
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2.5X More Checkout Completions with streamlined user flow.
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35%+ Increase in Average Order Value through upselling strategies.
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50% Boost In the Add-to-Cart Rate after UX and CTA enhancements.
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3X Increase in Average Session Duration from engaging product content.
