You set a daily budget, write an eye‑catching ad, and then bang! Your spending spikes faster than your sales. Google Ads uses a live auction that recalculates prices every time someone searches. Competing brands, seasonal demand, and your campaign settings all push the cost up or down in real-time. Once you see your Google Ad […]
Running Google Ads isn’t as easy as tossing a few keywords into a campaign and watching the clicks roll in. Maybe you’ve tried it already. You set up the campaign, hit publish, and waited. But instead of conversions, all you got were impressions, random clicks, and a busted budget. Most advertisers hit a wall with […]
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