Braze is a leading customer engagement platform enabling real-time, cross-channel marketing experiences for global brands. Optimized for performance and scalability.
Braze
Braze is a customer engagement platform that helps brands build meaningful relationships through real-time, cross-channel messaging and personalization.
35%
Faster Page Load Times
70%
Content Deployment Efficiency
55%
Increase in User Interaction
Case Overview
Braze is a leading customer engagement platform enabling real-time, cross-channel marketing experiences for global brands. Optimized for performance and scalability.
The challenge
Braze’s marketing site struggled with scalability, slow content management, and performance issues. The existing platform wasn’t optimized for high traffic, lacked flexibility for managing dynamic content, and didn’t meet accessibility standards, making it difficult to deliver an optimal user experience.
Our Solutions
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Integrated Contentful as a headless CMS for efficient content management.
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Optimized performance using Next.js capabilities like static generation and lazy loading.
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Improved accessibility to meet WCAG guidelines for a more inclusive user experience.
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Enhanced mobile responsiveness to ensure seamless experiences across devices.
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Prioritized Core Web Vitals to boost speed, stability, and responsiveness.
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Designed for scalability, allowing the site to handle high traffic without compromising performance.
The Results
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Improved content management efficiency with Contentful integration.
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Faster load times through Next.js optimization, enhancing user experience.
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Increased mobile engagement due to improved mobile responsiveness.
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Enhanced accessibility compliance, reaching a wider audience.
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Boosted site stability and performance under high traffic conditions, meeting Core Web Vitals standards.
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