Sticky Lemon
The Sticky Lemon website is a kids lifestyle brand.
Exclusive Styling
Unique brand aesthetics
Enhanced Accessibility
Smooth navigation & functionality
Search Visibility
Better visibility & accessibility
Case Overview
Sticky Lemon, a playful kids lifestyle brand, needed a strong visual identity to reflect its quirky and nostalgic aesthetic. We developed a cohesive brand strategy, including bold typography, retro-inspired color palettes, and engaging digital assets.
The challenge
Sticky Lemon faced several technical and website development challenges that affected user experience and online performance. The existing website had slow load times due to unoptimized images and heavy scripts, leading to increased bounce rates. The navigation structure was not user-friendly, making product discovery difficult. Mobile responsiveness was inconsistent, causing layout and functionality issues across different screen sizes. The checkout process was lengthy and complex, contributing to high cart abandonment rates. Additionally, the website lacked integration with essential third-party tools like inventory management and CRM systems, limiting operational efficiency. Security vulnerabilities and outdated coding practices further impacted performance and scalability, requiring a complete overhaul to enhance functionality and user engagement.
Our Solutions
We developed a cohesive brand strategy that emphasized Sticky Lemon’s love for retro color palettes, geometric patterns, and storytelling. The visual identity was reinforced through:
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Revamped Website UI/UX: Designed a visually engaging and intuitive interface that aligns with the brand’s playful identity.
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Improved Navigation Structure: Streamlined categories and filters to ensure effortless browsing and product discovery.
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Mobile Optimization: Ensured a fully responsive design for seamless shopping on all devices.
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Faster Page Load Speed: Optimized images, code, and server performance for a smoother user experience.
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Interactive Product Display: Integrated zoom, 360-degree views, and dynamic hover effects to enhance product exploration.
- Multilingual & Multi-Currency Support: Enhanced accessibility for international customers to expand global reach.
The Results
- 80% Website speed improved by reducing load times for a smoother experience.
- 85% Navigation efficiency increased by making product discovery faster and easier.
- 75% Checkout process optimized with reducing cart abandonment rates.
- 70% User engagement grew by driven by interactive elements and better UI/UX.
- 65% reduction in page load time, improving overall site performance.
- 95% improvement in mobile responsiveness, ensuring seamless functionality across all devices.
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