Cool Market
A Jamaica based Online Shopping Marketplace
5 Seconds
Website speed
50% YoY
Increase in website visits
41% YoY
Increase in revenue
Case Overview
Coolmarket is well designed Jamaica-based multivendor marketplace website. Coolmarket gives Jamaican customers a convenient, hassle-free online shopping experience with a fast and secure way to browse and buy products at any time, from anywhere in Jamaica.
You can find an unrivalled choice of products from well-known and trusted brands, all in one place.
The challenge
Coolmarket is facing problems with its website’s look, an old version of Magento, not-so-good shopping experiences, and low visibility on search engines. These issues make it hard for customers to find and enjoy shopping there. Fixing these problems is important for making the website better and attracting more shoppers.
Our Solutions
- Migrating the website from Magento 1 to Magento 2
- New UI & UX design implementation to revamp the entire website’s look and feel for a better user experience.
- Introducing a one-page checkout process.
- Landing page optimization
- Content optimization for website
- SEO best practices implementation to enhance search engine rankings and increase organic traffic.
The Results
- Enhanced Website Performance & speed
- Engaging and intuitive user experience
- Increased visibility in SERP (from 1.9k to 5.4k keywords)
- Increased organic traffic by 64%
- Reduced cart abandonment rates and increased conversion rates
5 Seconds
Website speed
50% YoY
Increase in website visits
41% YoY
Increase in revenue
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