Allbirds
Sustainable footwear company known for its eco-friendly shoes.
4 Seconds
website speed!
40% YOY
increase in revenue
1000%+ ROAS
in Google Ads
Case Overview
Allbirds is a sustainable footwear company known for its comfortable and eco-friendly shoes. The brand focuses on reducing its carbon footprint and using natural materials like wool, tree fiber, and sugar cane.
The challenge
We optimized the Shopify site for a seamless shopping experience by refining e-commerce functionalities, improving navigation, and simplifying checkout processes. Sustainability messaging was strategically integrated to highlight the brand’s eco-friendly practices and materials. Our focus also included increasing user engagement and conversion rates through enhanced site functionality and enriched content tailored to resonate with the target audience.
Our Solutions
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- Enhanced Shopify site for seamless shopping with refined e-commerce features.
- Improved navigation and simplified checkout processes for better user experience.
- Focused on increasing user engagement through enriched content.
- Implemented strategies to boost conversion rates.
- Tailored site functionality to align with audience preferences.
- SEO best practices implementation to enhance search engine rankings and increase organic traffic.
The Results
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- Improved navigation and performance boosted user engagement by 25%.
- Clear sustainability messaging raised user awareness and appreciation for Allbirds.
- Enhanced site functionality and content led to a 20% increase in conversions.
- Streamlined checkout process improved conversion rates significantly.
- ptimized mobile responsiveness for better user experience across devices
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4 Seconds
website speed!
40% YOY
increase in website visits
1000%+ ROAS
in Google Ads
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